出版交流是中国与阿拉伯国家之间开展文化交流的重要媒介,也是文化软实力交流的重要平台。“一带一路”倡议的发展和“讲好中国故事”的需要,共同推动着中阿出版文化交流的高效发展。近年来,中阿出版文化交流在双方社会各个阶层得到了相应的关注和认可。本报告解读了出版文化交流的内涵,梳理了2017年至今中阿出版文化领域的合作交流状况,分析了中阿出版文化现存的组织机构、媒介语言、投放发行等方面的问题。并从优化合作、人才培养、机制建立、科技助力等方面给予可行性建议。
<<Press Communication is an important medium for cultural exchanges between China and Arab countries.It is an important platform for the exchange of soft power in culture.The development of the “The Belt and Road” initiative and the need to “Tell China Stories Well” jointly promote the efficient development of Sino-Arab press cultural exchanges.In recent years,press cultural exchanges between China and Arab countries have gained lots of attentions and been recognized around the whole society and have made a good start.This report has interpreted the connotation of press cultural exchange,sorting out the cooperation and exchanges between China and Arab countries in press culture from 2017 until now.It also analyzes the existing organizational structure,media language,delivery and distribution of Sino-Arab press culture.Meanwhile,it releases the feasibility recommendations in the optimization of cooperation,personnel training,mechanism establishment,scientific and technological assistance and other aspects related to press communication between China and Arab countries.
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