This paper describes the current situation of the tourism industry in Heilongjiang province.Relying on the investigation and discussion to the tourism data in 2008 and 2009,the paper emphasizes on analyzing the existing advantages of tourism industry in Heilongjiang province,so as to make a holistic estimation on the forest tourism and the ice-snow tourism and evaluate the current situation of tourism industry in Heilongjiang province.Besides,the existing problems in tourism industry in Heilongjiang Province are revealed and further discussed,eg.the basic foundation is not sufficient,the brand is not outstanding and so on.so that we can provide the train of thought for the practitioners of tourism industry.
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