With 30 years development history，nowadays the international service residence brands are dedicated to provide quality service for long-term residents.

In the earlier stage，most of international service residence brands are distributed in CBD areas of global metropolis，aimed to solve long-term residence problem for the top customers；with the formation of brand matrix，the operators began to segment market according to various demands of consumers. The choice of properties will become more diversify in the future，since more international service residence brands began to target rental housing industry. The case study of ASCOTT，Fraser Residence and other international service residence brands，provides living example and helpful thoughts and for Chinese Long-stay residence brands’ upgrade.