Based on the analysis of historical data，market environment and relevant policies of consumer goods market in Fengxian District，we have made a quantitative analysis of the structure and growth rate of consumer goods market in Fengxian from 2018 to 2019，and made a qualitative analysis of the service and quality of consumer goods market. At the same time，we make a qualitative analysis of the service and quality of consumer goods market. In addition，we have analyzed the important development of emerging industries such as network sales，e-commerce platform and new consumption in Fengxian District. The results show that social consumption has the following characteristics：the retail industry is growing steadily，the e-commerce market has entered a period of adjustment，and the development speed of sales mode based on the network has decreased；the driving effect of automobile and petroleum products on consumption is significant；and the consumption structure of Fengxian District is changing from satisfying the basic needs of life to pursuing comfort and individualization.