Culture “going out” is an important strategy for China to enhance the cultural soft power worldwidely and finance can provide comprehensive supports and services for culture “going out” strategy.Currently these comprehensive supports and services have following features：the government pays high attention and introduces lots of policies；financial institutions are widely involved；boundary of domestic and international markets is fuzzy，that is fund raised serve both domestic and international markets；financial innovation is active；private enterprises have got widely support.But there are still some problems，including difficulty of financing，high financing cost，increasing overseas investment risk，the uncertain actual effect of cultural finance，the limited outstanding cultural products.This paper puts forward some suggestions，in the hope that finance can better help the culture “go out” in the future.