当前,长三角地区是中国经济发展水平最高的地区之一。长三角区域旅游一体化发展现状主要表现为:长三角是全国重要的旅游客源地和目的地、长三角内部旅游产业规模趋于均衡化、上海是长三角旅游集散和服务中心、长三角旅游一体化已经具备良好基础、上海邮轮港口与旅游城市一体化已取得显著进展等;但也存在长三角尚未形成完善的邮轮港口体系、长三角邮轮港口和旅游腹地一体化还有待发展等方面的问题。本文将以长三角旅游一体化为背景,基于翔实的数据分析和政府调研,结合上海邮轮旅游的发展趋势,研究并提出推进长三角邮轮旅游目的地一体化的发展路径:形成完善的邮轮港口体系、形成多个单港口邮轮旅游目的地、形成单个多港口邮轮旅游目的地。
<<At present,the Yangtze River Delta region is one of the regions with the highest level of economic development in China. The development status of regional tourism integration in the Yangtze River Delta is mainly manifested in that the Yangtze River Delta is an important tourist source and destination in China,the scale of tourism industry in the Yangtze River Delta tends to be balanced,Shanghai is the tourist distribution and service center of the Yangtze River Delta and the Yangtze River Angle tourism integration has laid a good foundation,Shanghai cruise port and tourism city integration has made remarkable progress,but there are still some problems such as the Yangtze River Delta has not yet formed a perfect cruise port system,the Yangtze River Delta cruise port and tourism hinterland integration still need to be developed. In the aspect of integrated development path,it is proposed to form a perfect cruise port system,form multiple single port cruise tourism destinations,and form a single multi-port cruise tourism destination. Based on detailed data analysis and government investigation,this paper will study the development path to promote the integration of cruise tourism destinations in the Yangtze River Delta.
<<Keywords: | Cruise TourismYangtze River Delta CruiseTourism and Tourism IntegrationDestination Integration |