无论是产业内容还是产业结构,中美不同的生态系统导致两国社交媒体的发展在几十年历程中出现了明显的区别。本文将社交媒体的生态圈分为以用户、社群、社会网络、内容生产交换为核心的五层架构,并分别从不同圈层对社交媒体在中美两国发展的差异进行对比,以此来解释中美两国社交媒体生态发展的显著差异及其原因。
<<The differences in the ecosystems of China and the United States have led to significant differences in the development of social media over decades. This paper divides the social media eco-sphere into user,social group,social network and content production and exchange and compares the differences between China and the United States in social media at different levels of the sphere as an attempt to interpret the significant differences and the reasons behind.
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