After the implementation of the new Private Education Promotion Law，private education is facing new opportunities for development as well as a series of challenges. Against the backdrop of the listing of the education industry and the declining scarcity of educational resources，how to establish one's own brand in the increasingly saturated educational market has become a common problem for the operators of the education industry. The reports of the 19th National Congress of the Communist Party of China has clearly stated that every child should have equal access to fair and quality education.“uality”is a manifestation of the major focus of future education development，showing that education is moving from“broad coverage”to“quality”. How to build quality kindergartens is a problem that needs to be solved urgently in the current private preschool education.Taking the road of characteristic development is undoubtedly an important way to transform from the original unified mode to the building of kindergartens with quality and characteristics. This study starts with the analysis of the status quo of the kindergarten's characteristic building，introduces the successful experience of games in Beilinsidun Kindergarten and forest education concepts of SiPu Kindergarten，two practitioners and forerunners of“active learning”，probes into and studies the characteristics building of existing kindergartens and provides suggestions for the characteristics building in private kindergartens so as to find out a road of characteristic building that is in line with regional actuality.